There are a lot of new businesses bringing life to Muleshoe, and Eevolve Enterprises is just one of them. It’s a business that is more unique to the town.
“We embroider, screen print, and do promotional products…so pins, notepads, t-shirts, hoodies, hats, jackets, bags…anything in the marketing section,” says Co-Owner, Ashley Turnbow.
The business is open 5 days a week, and includes 8 employees. It’s all quickly evolving, Turnbow says.
“We’ve started something in our hometown and it’s enabled us to hire more people and to be blessings to the entire town with donations and all kinds of stuff. It’s exciting for us too,” she says.
Turnbow runs the business with her husband and another couple. It all started as a small business for some extra income for Turnbow and her business partner, who were both stay-at-home moms.
“There’s a lot of people in Muleshoe that are young and starting businesses or stepping in to take over businesses from parents or grandparents or whatever it may be. There’s a lot of life coming back to Muleshoe that’s reviving it with new ideas and maybe new buildings down the line, but we’re kind of the ones that wanted to revitalize something that was here,” Turnbow says.
She says majority of their business is centered around headwear, and most of their products are shipped out of state.
“It’s really awesome to be in Lubbock, to be in Clovis, to be somewhere and see a hat that we embroidered, or a t-shirt walking around that we had a hand in making,” Turnbow says.
The reason they are able to receive clients from all over the globe is because of Facebook.
“Facebook is huge…we post past orders, we do a cool design and throw a picture on Facebook. We print some shirts and put them on Facebook, and next thing we know, it leads to someone who leads to somebody else who liked our picture. We get a call or email from that type of thing daily,” Turnbow says.
She claims they have never paid for advertising. Facebook is the way Turnbow and her co-workers get their news, so she feels it is important to continue to market to that audience.
“Social media is our advertising, and it’s free. There’s no other route for us at this moment,” she says. “All of us have young kids, so it’s exciting to think that they’re going to be in the midst of this growth and whatever we can do for Muleshoe and the area to keep these little towns alive.”
