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National Mayor’s Challenge for Water Conservation

Mayor Dan Pope is joining mayors across the country in asking residents to make a long-term commitment to manage water resources more wisely by taking part in the annual Wyland National Mayor’s Challenge for Water Conservation. In turn, residents have the chance to win a new Toyota Prius, water saving fixtures, and hundreds of other prizes.

The annual challenge, which runs April 1-30, is a non-profit national community service campaign to see which leaders can best inspire their residents to make a series of informative and easy-to-do online pledges to use water more efficiently, reduce pollution, and save energy. To participate, residents enter online at mywaterpledge.com and make a series of online pledges to conserve on behalf of the City of Lubbock.


“Water conserved is the cheapest and most responsible water supply available,” Mayor Pope said. “Lubbock’s success in water conservation needs to continue, and for this reason the City supports the National Mayor’s Challenge for Water Conservation.”

Lubbock is proud that over the last 20 years, our city’s average daily water consumption has dropped from 204 Gallons Per Capita Daily (GPCD) to 137 GPCD. That is a 33% reduction.

“We hope Lubbock’s participation in the Challenge will promote environmental stewardship and generate community enthusiasm for saving water, energy, and reducing pollution,” Mayor Pope said.

The National Mayor’s Challenge for Water Conservation is presented by the Wyland Foundation and Toyota, with support from the U.S. EPA WaterSense, The Toro Company, National League of Cities, Conserva Irrigation, and Earthy Friendly Products (makers of ECOS).

(News release from the City of Lubbock)